The Blog

Here you will find

branding tips, website design help, and past projects.

If you are an entrepreneur looking to scale your business, you likely already understand the importance of having a strong brand. However, there is more to it than just having a good logo and website. Investing back into your branding will give you that extra edge to stand out from your competition and ensure that […]

Branding in the Marketplace: Is Your Brand Ready to Grow?

April 25, 2023

We all know that writing a hero statement for your website can be daunting. You want to showcase your unique qualities, ambitions, and values in a way that’s both memorable and meaningful. But without the right guidance, it can be difficult to achieve. Luckily, writing the perfect hero statement doesn’t have to be a challenge. […]

5 tips to write the perfect hero statement for your website!

Photo of a website with a hero statement on a website. Text reading "tips for the perfect hero statement"

April 18, 2023

Colors! Colors! Colors! 🎨 Let me just nerd out for a bit here. You all know I love colors! I am obsessed with creating color palettes for brands that perfectly match their passion and purpose.  Colors have the ability to say so much about your business. Are you high-end? Are you for Kids? Are you […]

Brand Design Tips: How to Pick the Perfect Branding Colors 🎨

Variety of color color palette mockups for branding

March 24, 2023

The rise of mobile website viewing With over 4.3 billion users accessing the internet from their phones, it’s essential to create a website that looks great, loads quickly and works seamlessly on any device. It’s no secret that many businesses struggle to optimize their websites for mobile, resulting in lost customers and opportunities. But, good […]

3 Incredible Tips to Make your Website Unstoppable on Mobile

Website on phone with text reading: Make your website unstoppable on mobile with these incredible tips

February 9, 2023

Do you have a podcast and want to take it to the next level? Having a professional website is key to growing your podcast. Not only will it make a great first impression, but it will also help you stand out from other podcasters, reach more listeners, and collect valuable data and insights. With the […]

Incredible Benefits of a Professional Website for Your Podcast

February 6, 2023

Understanding Happy Books Solutions Creating a website and brand design for Happy Books Solutions starts with getting to know their business. This means researching their current customer base, understanding their current brand identity and positioning, and learning how their competitors approach the same problem. Doing so not only helps uncover new opportunities but also reveals […]

Branding & website in a week for Happy Books Solutions

February 2, 2023

Fonts alone can totally change the vibe of your branding! Take the example of “The Kind Shop.” The title “The Kind Shop” in the first font looks like it could be a kid’s shop or a female boutique. In the second font, it comes across more as something like a record store. My #1 tip […]

My Best Tip to DIY Your Branding | Fonts

DIY your branding with Fonts | Izzy Waite

December 7, 2022

I am so excited to share with you all the branding and logo design I created for my latest Bold Brand Buildout client, Project 412. Project 412 is a new nonprofit organization in the Detroit Lakes area of Minnesota, US. Learning about Project 412 When this team first came to me they had A LOT […]

Branding and Logo Design for Minnesota Nonprofit ‘Project 412’

Logo and brand design for Project 412

November 22, 2022

It can be so easy to overthink and overanalyze our branding. Should I use this shade of purple or this darker shade of purple?Would my logo look better with this font or with this font?  Let’s stop overthinking and start by having fun with it! A great way to get out of your head and […]

How to DIY Branding | Discover your Brand’s Personality

Logo on a business card | design by Izzy Waite

November 2, 2022

Guest blog by Cassie Bentley-Bradshaw You know how when you get a haircut and finally someone notices and says those coveted words, “Did you get your hair cut?!” and for a moment you are completely on cloud nine? That’s been me this week because ya’ll, I got a new website and she is chef’s kiss. […]

I love my new branding and website design!

Photo of logo and website design for Cassie Bentley-Bradshaw

October 26, 2022

Three Promises of Izzy Waite Design

Authentically You Branding

Collaborative & Fun Process

Don’t have it all figured out? That’s ok! My process will meet you where you’re at and help translate your ideas & vision into a brand you’ll love.

Results-Driven Design

By blending aesthetics with strategic design, we’ll make sure that your website not only looks amazing, but has a user-friendly layout that increases inquiries.

Ready to have a brand that captures Your passion & purpose?

Start with a FREE adventure call to see if we are a good fit!