The Blog

Here you will find

branding tips, website design help, and past projects.

Ever landed on a website and felt like you were drowning in text? A few weeks ago, we delved into the topic of website blunders, and one of them left us feeling like 😡 – LONGGGGG paragraphs! Ever landed on a website and felt like you were drowning in text? We’ve all been there, and […]

A Guide to Reader-Friendly Website Design and SEO

Cover photo of a website on a laptop to help display Master Skimability: Essential for Reader-Friendly Websites and SEO

February 15, 2024

Do you find yourself scrolling through social media and seeing the same type of branding over and over again? The same colors, fonts, and even photo shoots? It seems like every female entrepreneur is trying to fit into the same “boss babe” mold. But where does that leave your brand? Are you just blending in […]

Effective brand strategies for female entrepreneurs – the secret sauce you are missing.

Don't let anyone dim your Sparkle: Tips for Unique Branding

February 8, 2024

These are the top 5 website mistakes you might be making right now! Did you know that your website could be spooking potential customers away? In today’s digital age, having a strong online presence is crucial for business success. However, many entrepreneurs make common mistakes on their websites that can be detrimental to their brand. […]

Avoid These 5 Website Mistakes – Improve Your Online Presence Now!

Photo of Izzy Waite

February 1, 2024

Your Ultimate Website Prep Checklist πŸ“‹ Creating a website involves a bit of pre-work and strategic planning, and I’ve got your back. I’ve compiled a checklist and resource guide that’ll cover everything you need to organize and prep before starting your DIYing website or hiring a website designer. Let’s talk about a few key items […]

The Ultimate Website Prep Checklist – Creating a Website Made Simple!

January 25, 2024

Is your website failing to capture your brand essence and connect with your audience?Β virtual content creator Imagine having a homepage that reflects your unique brand, captivates your audience, and effortlessly guides visitors towards your offerings. Picture the confidence and credibility you’ll gain as your website becomes a powerful marketing tool, attracting your dream customers. Here […]

The Do’s and Don’t of Homepage Design

January 18, 2024

Are you starting a new business or revamping your branding? If so, it’s crucial to have the right logo files to use across all your marketing materials. Why do you need different logo file formats? To ensure your logo remains true to your brand across multiple platforms, you need various file types with different properties. […]

Harness Business Growth: Know the Benefits of 3 Essential Logo Files

Photo with three logo file types displayed and test reading: Harness Business Growth: Know the Benefits of 3 Essential Logo File Formats

May 2, 2023

If you are an entrepreneur looking to scale your business, you likely already understand the importance of having a strong brand. However, there is more to it than just having a good logo and website. Investing back into your branding will give you that extra edge to stand out from your competition and ensure that […]

Branding in the Marketplace: Is Your Brand Ready to Grow?

April 25, 2023

We all know that writing a hero statement for your website can be daunting. You want to showcase your unique qualities, ambitions, and values in a way that’s both memorable and meaningful. But without the right guidance, it can be difficult to achieve. Luckily, writing the perfect hero statement doesn’t have to be a challenge. […]

5 tips to write the perfect hero statement for your website!

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April 18, 2023

Colors! Colors! Colors! 🎨 Let me just nerd out for a bit here. You all know I love colors! I am obsessed with creating color palettes for brands that perfectly match their passion and purpose.Β  Colors have the ability to say so much about your business. Are you high-end? Are you for Kids? Are you […]

Brand Design Tips: How to Pick the Perfect Branding Colors 🎨

Variety of color color palette mockups for branding

March 24, 2023

The rise of mobile website viewing With over 4.3 billion users accessing the internet from their phones, it’s essential to create a website that looks great, loads quickly and works seamlessly on any device. It’s no secret that many businesses struggle to optimize their websites for mobile, resulting in lost customers and opportunities. But, good […]

3 Incredible Tips to Make your Website Unstoppable on Mobile

Website on phone with text reading: Make your website unstoppable on mobile with these incredible tips

February 9, 2023

Three Promises of Izzy Waite Design

Authentically You Branding

Collaborative & Fun Process

Don’t have it all figured out? That’s ok! My process will meet you where you’re at and help translate your ideas & vision into a brand you’ll love.

Results-Driven Design

By blending aesthetics with strategic design, we’ll make sure that your website not only looks amazing, but has a user-friendly layout that increases inquiries.

Ready to have a brand that captures Your passion & purpose?

Start with a free consultation call to see if we are a good fit!