Color is a powerful tool in branding, influencing perceptions and emotions. Understanding and applying color theory can help your brand capture attention and convey the right message that captures your business passion and purpose. Color Theory This involves the study of how colors interact and the impact they have on human emotions and behavior. By […]

Let’s face it, we’ve all been there. You’re in Canva, scrolling through endless color options, thinking, “Maybe if I add one more bright hue, my posts will finally pop.” But here’s the truth: you don’t need every color of the rainbow to make your business shine on social media. In fact, less is more when […]

Have you ever wondered what your website says about your business? Beyond being a digital storefront, it’s often the first impression people have of your brand. Is it telling the right story? Does it reflect who you truly are and what you stand for? As a brand and website designer, I believe your website should […]

How to Attract Clients Who Value Your Work As a service provider, your expertise is the heart of your business. But how do you ensure potential clients see your value and are willing to invest in what you offer? The secret often lies in your branding. A well-crafted brand does more than look good, it […]

If you’ve built your business from the ground up, there’s a good chance your brand started with a DIY approach. It worked when you were just starting, but as your business grows, you might feel like it no longer represents the professional, impactful image you want to portray. Making the leap to professional branding can […]

Behind the Design of Spiritual Business Incubator You’ve poured your heart and dedication into your business, but when your marketing falls flat, it’s easy to lose inspiration and feel disconnected from your “why.” Anna, founder of Spiritual Business Incubator, empowers spiritually-driven entrepreneurs through a holistic mix of personal growth, community support, and Human Design-based strategies. […]

Design your website with ease Designing a website can seem overwhelming, but it doesn’t have to be. Whether you’re launching a new site or revamping an existing one, following these 10 essential steps will help design your website, that’s visually appealing, user-friendly, and effective in meeting your business goals. 1. Define Your Website Goals Why […]

Feel Inspired by these Design Trends While building a brand that authentically reflects you is always key, exploring current design trends can spark inspiration and help you find fresh ways to connect with your audience. In 2024, several exciting trends are emerging that, when thoughtfully integrated, can add a unique touch to your brand’s identity. […]

Custom Website Design and Branding for a Luxury Glamping Brand The Website Design for SweetBriar Ridge took a bit longer than expected due to the delay in the construction of the business, but let me tell you, their launched website was a total success. Bri and David, the passionate couple behind this venture, approached me […]

Medium Magazine Interview Learning Through Uncertainty: Starting a business often felt like stumbling around in the dark, pretending to know what I was doing. But each stumble and challenge provided a new opportunity to gain the next step of experience needed to run a business. For instance, if I hadn’t overbooked myself during that hectic […]