The Blog

Here you will find

branding tips, website design help, and past projects.

Most people choose their brand colors one of two ways: And then six months later, they’re staring at their website thinking… why doesn’t this feel like me? Here’s the thing. Color is one of the most powerful tools in your entire brand. It communicates emotion before anyone reads a single word. It shapes how people […]

How to Choose Brand Colors for Your Small Business (And Actually Mean It)

how to choose your brand colors

August 17, 2026

Three Promises of Izzy Waite Design

Authentically You Branding

Collaborative & Fun Process

Don’t have it all figured out? That’s ok! My process will meet you where you’re at and help translate your ideas & vision into a brand you’ll love.

Results-Driven Design

By blending aesthetics with strategic design, we’ll make sure that your website not only looks amazing, but has a user-friendly layout that increases inquiries.

Ready to have a brand that captures Your passion & purpose?

Start with a free consultation call to see if we are a good fit!